The Authentic Bermuda Shorts

The Brief: To create a new logo and brand guidelines for Tabs - The Authentic Bermuda Shorts, an award-winning resort wear and lifestyle brand focused on Bermuda shorts. This luxury, island-inspired brand with stores in Bermuda and Cayman Islands required a re-fresh as the business is growing, and needed to look and feel more premium while recognising its heritage.

Services provided: Essential Brand Identity package. New brand logo and sub marks, cohesive colour palette, font selection and full brand guidelines. Designed business stationery, marketing materials and promotional items.